Business Development Skills and Techniques Course| LondonTFE

Overview
Course Outline
Scheduled Dates

Course Overview

This course explores best practices in Business Development for facilitating solutions that provide value to the business and satisfy the needs of clients.

Delegates will learn to take on the role of the trusted advisor who can align the needs of the business with client expectations. They will explore a range of models and business development planning tools which they can use to analyse their key accounts and manage the teams that serve them. After looking at how teams are formed, delegates will be able to build and manage their teams so they perform at a higher level.

The course also covers business development action planning, review and measurement, negotiating and proposal writing. In other words, everything that's needed to ensure business success and growth.

Objective:

By the end of the program, participants will be able to:

Describe the functions of Business Development
Lead and manage your Key Account Team more effectively
Understand customer requirements and how Business Development can impact this
Use KPI’s to measure performance

Course Outline

Day 1: Overview and Best Practices

Definition and Scope
Account Analysis and Qualification
Understanding Business Development models
Client Classification

Day 2: Planning Process

Using the STAR Planning Process:
Strategic Analysis
Targets and Goals
Activities
Reality Check

Conducting Customer surveys

Day 3: Building and Leading Your Team

Stages in Team Formation
Building a High Performance and Creative Team
Defining Team Roles and Team Motivation Mix
Managing versus Leading your Team

Day 4: Process Review and Negotiation

Identifying your Unique Selling Propositions (USPs) and Distinctive Selling Points
(DSPs)
Activating your Business Development Actions
Creating a Balanced Scorecard (Business Performance Audit)
Establishing a Client-Centered Code of Conduct (DART Model)
Designing and Implementing Key Performance Indicators
Negotiation Process
Phases of the Purchasing Decision
Influencing Decision Criteria
Completing your Negotiation Plan

Day 5: Business Proposals

Writing a Business Proposal
Formatting and Copywriting
Creating your Own Proposal Template

Schedule & Fees

3 For 2Offer

Get the most out of group training with our special discount! Register 3 of your participants together on the same course and only pay for 2.

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Location

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Amsterdam
Athens
Barcelona
Dubai
Frankfurt
Istanbul
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Paris

London

$5,300

Duration: 5 Days

date: 07 - 11 Apr 2025

Barcelona

$5,300

Duration: 5 Days

date: 28 Apr - 02 May 2025

London

$5,300

Duration: 5 Days

date: 26 - 30 May 2025

Frankfurt

$5,300

Duration: 5 Days

date: 09 - 13 Jun 2025

Istanbul

$5,300

Duration: 5 Days

date: 21 - 25 Jul 2025

London

$5,300

Duration: 5 Days

date: 04 - 08 Aug 2025

Athens

$5,300

Duration: 5 Days

date: 25 - 29 Aug 2025

Paris

$5,300

Duration: 5 Days

date: 08 - 12 Sep 2025

London

$5,300

Duration: 5 Days

date: 29 Sep - 03 Oct 2025

London

$5,300

Duration: 5 Days

date: 13 - 17 Oct 2025

Amsterdam

$5,300

Duration: 5 Days

date: 17 - 21 Nov 2025

Dubai

$5,300

Duration: 5 Days

date: 01 - 05 Dec 2025

Leadership and Management

Business Development and Team Leadership Skills

Rating: 5/5

Duration:5 Days

date:28 Apr - 02 May 2025

Barcelona

$5,300

Questions? Speak to our
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Shayma Said

sales@londontfe.com

+44 2071836657

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CPD Standards

Employees of professional or formally regulated bodies are generally expected to have CPD accredited training. This type of accreditation ensures that the training is knowledgeable, informed and constantly updated. It ensures our standards as a company are kept high and consistent.

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